Learning how to market our app has been a challenge for me. I had no idea how difficult marketing would be. How many different avenues you could take. I thought I had a plan. Though as each day goes by and I learn more and more I now realize well how many “holes” my plan had. I have read several articles an try my best to implement what I have learned. “How To Market Your App“, “10 Free Ways To Market Your App“are just a couple examples of articles that have helped. I have read “Pitch Perfect”by Erica Sadun and Steve Sande. Great book on promoting your app especially where it counts with bloggers. I have also asked other educational app developers what has worked for them. It’s slow going for me, definitely a learning process. Some thing we get right and somethings we missed the mark. For example even though I was told and had read how important release dates were, we released on an off day a friday if I am not mistaken. Our back to school giveaway is my attempt at utilizing an event/holiday/time of year.
For the month of August Spelling Monster has been doing a back to school giveaway. All of August Spelling Monster will be 50% off making it only $.99. For the last week we have given away promo codes through our Facebook page, 2 a day for the last week. On the 21st of August “Spelling Monster” will be free for the day. I am really excited to see how many downloads we get that day. We are also participating in smart app for kids “Back to School Bonanza.”
I believe Spelling Monster is a great tool for any child to learn their spelling words. I would love for all elementary children to be able to use our app. Learning should and can be fun.
Spelling Monster – Committed to building strong minds one game at a time.